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Claire Aston

Strategic Communications Consultant

A strategic communications professional with over 25 years' experience in the NGO sector and beyond, I help organisations achieve their objectives through clear, targeted, communication.

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A change communications expert, I have global experience of virtual working and managing, and ensuring stakeholders are engaged well.

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I'll listen to your needs, and create a plan to tell the right story, to the right audience, using the right channels, at the right time.

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Clear, calm and collaborative, I can hold the big strategic picture, whilst honing in on the detail. With experience in delivering media and PR across advocacy, fundraising and supporter engagement projects, I can provide a plan that will enable you to deliver your objectives.

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A trained print journalist, I can also find the story in any project and deliver that to your target audience with clear and engaging copy.

And if you need an entire new brand strategy, I work through Sparks Studio to help you simplify well.  Do get in touch to find out more.

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About Me

Strategic Communications Professional

An experienced executive leader across communications and engagement in the NGO sector, I help organisations achieve their objectives through clear, targeted communication.  

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A change communications expert, with global experience of virtual working & managing, I’m also a trained journalist who loves writing to deadlines. CEOs value my calm, focused style, and ability to ask the right questions - ensuring the ‘why’ is always clear

 

Since going freelance  in 2020, I've worked individually with charities, Church of England Dioceses, and some corporates. And with Sparks Studio to refresh whole brand strategies.

 

My skills lie in helping a team - at senior leadership or project level - see what it takes to build a clear communications strategy. My ability to make connections across sectors and follow trends means I bring a useful external perspective.

 

My background is in charity communications - I've run communications, media & PR teams in England and Scotland, delivering comprehensive & high-quality coverage for organisations and coalitions such as Stop Climate Chaos & the DEC.

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Before all that, I trained as a print journalist, cutting my teeth on The Church of England Newspaper, for whom I reported from Africa, Asia and Latin America. 

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I have a BSc in Psychology from Southampton University, and a PostGraduate Certificate in Charity Marketing and Fundraising from London South Bank University.

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​Always keen to support the local community, I run the communications for our local cricket team and  previously focused on vision, values, and leadership development as a governor of our Church of England Primary school.

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Testimonials

What my recent clients and colleagues say about working with me...

Sarah at UBS

‘Claire stepped in to take on a significant urgent project for us, and she delivered with consummate professionalism. She pulled together the various stories and overarching narrative exactly to brief, and all via virtual communication across continents and timezones. The final piece was exactly what we needed!’

Sarah Starrenburg,
Director of Global Partnerships and Communication, United Bible Societies.

Contact Claire

Communications strategy thrown up in the air?
Overwhelmed by the sudden need to produce engaging copy?
There's always a communications challenge...
Book a free 30 minute consultation to see how I can help.

+44 7961 303481

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